Henderson Park has put one of Madrid’s most prominent hotel-and-retail ensembles on the market, seeking to capitalise on the capital’s strong tourism cycle and investor appetite for trophy assets. The London-based investment firm has mandated JLL to lead the sale of two adjacent buildings on Gran Vía and Jacometrezo, valued at around €210 million.
The properties, held as a single lot, include the Aloft Madrid Gran Vía — operated under Marriott’s lifestyle brand — together with several ground-floor retail units in one of the busiest commercial corridors in Spain. The combined asset currently offers 280 rooms as well as a gym, two restaurants and a rooftop bar with panoramic views, following a comprehensive refurbishment completed in recent years.
Henderson Park assembled the portfolio through two transactions in 2018 and 2019. The first was the acquisition of Gran Vía 43 from the Mutualidad General de la Abogacía, partly financed with a €39 million senior loan from La Caixa. A year later, it acquired the adjoining Jacometrezo property from Platinum Estates — the investment vehicle of Harry Mohinani — for €57 million. The firm subsequently commissioned SanJosé to undertake full interior and exterior renovations across both buildings and to connect them internally to support a unified hotel operation. The works also included the expansion of the rooftop floor to create a large terrace spanning both façades.
The launch of the sales process adds another landmark opportunity to the increasingly active Gran Vía market. Telefónica has recently brought its former headquarters on the avenue to market, with options ranging from a sale-and-leaseback to a potential conversion into a hotel.
The Aloft portfolio now represents one of the highest-profile hospitality offerings currently available in Madrid, with Henderson Park poised to test demand for top-tier urban hotel product at a moment of record tourism and strong investor interest.
