Iberostar invests €1.000M in its repositioning

Iberostar invests €1.000M in its repositioning

 

Aurelio Vázquez, the company’s CEO, stated during the Hotel Trends presentation, organised by Colliers, that the group wants to bet on 5 star and premium hotels. He explains that «for the upper-middle class four star hotels are not enough». This trend «presents an excellent opportunity», quotes EjePrime.

The announcement is made when the company closed last year with a turnover of more than 2.650 million euro, 9% above last year’s.

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